TV has just got more interactive with the launch of a new drama called Thmbnls created exclusively for mobile phones.
The shows, which will be broadcast on mobile networks, will allow viewers to use text messaging to send in their opinions and ultimately shape the course of the plot throughout the series, meaning viewers can personally interact with the characters and the issues they’re facing in a way that’s not been achieved before.
In our highly connected world, with an always-on work ethic, the New Millennial generation is starting to see these tools as providing a resource for their everyday entertainment.
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