The Sony VAIO Online Script project started with an idea to get John Malkovich to write the first scene to a movie, and then ask people all around the world to write the next scenes. He invited you to continue the story and then chose three winners from the entries. They would then make a movie out of it.
There are so many reasons why things like this just don't normally happen; agents, timing, languages, clients - you name it the odds are stacked against work like this. But this one has become something special, and a campaign that is really “like.no.other”. Take a look at the film; it's charming, funny, and slightly bonkers - just like Malkovich himself - which is perfect.
The site did well last year, but I think now that the film is finished it's really something. You can view the site and the finished film; ‘Snow Angel’, here: http://content.vaio.eu/showcase/vaio-john/index_en_video.html.
Thursday
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